Email templates · Re-engagement
Re-engagement email templates: win back inactive subscribers
Re-engagement (win-back) email templates for subscribers and customers who have gone quiet — remind them why they signed up, or let them leave gracefully.
3 templates
Re-engagement email templates
Click a template to see it full size.
We miss youWin back inactive subscribers — offer, a preference link and an easy way out.Re-engagementWin-back: here’s what’s newBring lapsed customers back by showing what changed since their last visit, plus a welcome-back offer.Re-engagementStill interested?List-hygiene email asking inactive subscribers to choose what they want to hear about — or leave.Re-engagement
Use them for
When to send re-engagement emails
- “We miss you” emails to inactive subscribers
- Win-back offers for lapsed customers
- A last “still interested?” check before removing someone
Tips
Make them work harder
- Ask honestly whether they still want your emails.
- Remove people who don’t respond — it protects your deliverability.
- Keep the offer simple.
FAQ
Questions
Are these re-engagement email templates free?
Yes — all 3 are included with MailNesto, on the free plan too.
Can I change the colours, pictures and words?
Everything: text, images, colours, fonts, buttons and layout, in the drag-and-drop editor. Your brand kit applies your logo and colours in one click.
Will they look right on phones?
Yes. The layouts stack into one column on small screens, and you can preview both views before sending.
More
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