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Migration guide

How to move from GetResponse to MailNesto

Export your contacts and designs from GetResponse, bring them into MailNesto and send your first campaign — usually within a day.

Start freeMailNesto vs GetResponse
Overview

Moving from GetResponse to MailNesto

GetResponse bundles email with webinars, courses and a website builder. Businesses that come to MailNesto usually want the email side done in depth, with store-driven automations, a light sales CRM, event ticketing with QR codes and plans billed in rupees with GST invoices. If webinars are central to how you sell, keep a webinar tool and connect it through Zapier, Make or Pabbly Connect.

Contacts export with tags, custom and consent fields as CSV or XLSX, and newsletter templates download as HTML. The contact export covers active contacts only; GetResponse’s data-export guide points to its API for suppression lists. Workflows, landing pages, webinar recordings and statistics stay behind.

Step by step

Five steps to switch

  1. 1

    Export from GetResponse

    Contacts > Search > Advanced search > select list(s) > Apply > Actions (vertical ellipsis) > Export > name file, choose CSV (or XLSX) and fields > Export new file > Download (kept 7 days).

  2. 2

    Import into MailNesto

    Contacts → Import: upload the CSV or Excel file (or paste it), map the columns, choose a list. Import only subscribed people, then paste unsubscribed, bounced and complained addresses into Audience → Suppression list so they never get email again.

  3. 3

    Bring your designs

    Tools > Email marketing > My templates > Actions (vertical ellipsis) > Download HTML. Then import the .html or .zip in Templates, or start from one of ours.

  4. 4

    Authenticate your domain

    Add the SPF, DKIM and DMARC records MailNesto shows you, then send a test. New senders ramp up gradually to protect your reputation.

  5. 5

    Rebuild automations

    Start from a recipe (welcome, birthday, win-back, abandoned cart) or build your own journey with branches and goals. Note: Merge-word syntax differs from other tools and must be remapped. Workflows, landing pages and webinar data do not carry over.

Before you cancel GetResponse

A short checklist

Keep GetResponse running until your first campaigns from MailNesto look right.

  • Export unsubscribed, bounced and complained contacts too — they must stay suppressed
  • Note when and how people subscribed (consent) and keep it in a field
  • Download reports you want to keep; engagement history doesn’t move between tools
  • Replace merge tags — MailNesto uses {{first_name}} with optional fallbacks {{first_name|there}}
  • Update signup forms on your website to MailNesto’s forms or the WordPress plugin
  • Send to your most engaged people first while the new sender warms up
In GetResponse

Exporting everything from GetResponse

Menu names change from time to time — the steps below follow GetResponse’s own help pages, linked at the bottom.

  1. 1

    Find the contacts. Go to Contacts → Search, click Advanced search, expand the drop-down, choose the list or lists and click Apply.

  2. 2

    Export with the fields you use. Click the Actions icon (vertical ellipsis) next to the contact count → Export. Name the file and choose CSV or XLSX. Email, name, list, subscription details and score are included; add tags, custom and consent fields, Geo IP and engagement score if you use them. Click Export new file, then Download.

  3. 3

    Download within a week. Exports older than 7 days are removed. Keep the subscription date, type and source columns: together they are your record of consent.

  4. 4

    Get the suppression list. Only active contacts can be exported from the Search page. GetResponse’s data-export guide lists a /suppressions API endpoint for exclusion lists. Without a developer, ask GetResponse support for your unsubscribed and bounced addresses before you close the account, because removed contacts can’t be recovered later.

  5. 5

    Download template HTML. Go to Tools → Email marketing → My templates, hover over the Actions button (vertical ellipsis) next to a template and click Download HTML.

  6. 6

    Keep the statistics you need. The same guide lists API endpoints for newsletter, autoresponder and RSS statistics, and for custom reports. For a handful of campaigns, saving the report pages is usually enough.

Translation guide

GetResponse terms and merge tags in MailNesto

In GetResponseIn MailNestoNotes
ListsLists
TagsTags
Custom fields (custom_ prefix)Custom fieldsDrop the prefix when you name the field, or keep it; the key just has to match the tag.
[[firstname]]{{first_name}}
[[name]]{{full_name}}[[name]] holds first and last name together.
[[email]]{{email}}
{{CONTACT `subscriber_first_name` `Friend`}}{{first_name|Friend}}The new editor’s syntax; the fallback moves after a pipe.
[[custom_company_name]] or {{CUSTOM `color` `…`}}{{company_name}}, {{color}}
AutorespondersAutomations with wait steps
Contact scoringLead scoring
Automations

Rebuilding your GetResponse automations

  • Autoresponder cycle (day 0, 1, 3 and so on) → Getting-started course, with the waits changed to match your old days.
  • Welcome message after sign-up → Welcome series, or Welcome offer if you give a first-order discount.
  • Webinar reminders and follow-ups → Workshop or class prep before the session, then Post-event follow-up (tag “attended”) and Sorry we missed you (tag “no-show”) afterwards.
  • Abandoned cart workflow → Abandoned cart recovery.
Watch out for

Common mistakes when leaving GetResponse

  • GetResponse has two personalisation styles: [[firstname]] in the legacy editor and {{CONTACT …}} in the new one. Search each downloaded template for both “[[” and “{{CONTACT” before importing.
  • The Name column may hold a full name. Map it to First name only if it really is a first name; otherwise split it in the spreadsheet first.
  • If you export several lists in one file, a contact on two lists may appear twice. That’s fine: repeats in a file are skipped, and importing list by list puts each person on every list they belong to.
  • GetResponse scores and engagement scores are calculated its own way. Keep them as a reference field if you like, but set up lead scoring rules in MailNesto for alerts and triggers.
  • Landing pages hosted on GetResponse keep sending sign-ups there. Rebuild them as MailNesto landing pages, which have their own A/B tests, and update links in ads and bios.
FAQ

Questions about moving from GetResponse

Can I import the XLSX file directly?

Yes. MailNesto reads .xlsx (the first sheet), CSV or pasted cells, with the first row as column names. Only the old .xls format needs re-saving.

Does MailNesto do RSS-to-email?

Yes. RSS digests send new posts on a schedule, and an RSS block fills a regular email with your latest posts at send time.

My unsubscribed contacts aren’t in the export. What now?

Get them through the API or GetResponse support and paste them into Audience → Suppression list. Until you do, keep the GetResponse account open.

Will automation history carry over?

No. New automations start counting from your first MailNesto send, with live counts on each step and conversions counted when people reach the goal.

Where these facts come from (33 sources)

GetResponse is a trademark of its owner. This comparison is our own, made from public information on each vendor’s website (checked November 2026); we aren’t affiliated with them. Plans and prices change — check the vendor’s site before you decide, and tell us if something here is out of date and we’ll fix it.